Nanchang, a hero city, welcomes the agrichemical event again. The 39th China Plant Protection Information Exchange and Pesticide Equipment Fair (hereinafter referred to as the "China Plant Protection Double Fair") was grandly opened at the Nanchang Greenland International Expo Center, where the world's top agrochemical enterprises, intelligent agricultural machinery giants, scientific research institutes and industry experts gathered together to draw a blueprint for the future of green agriculture with "prevention first, comprehensive prevention and control". In this large-scale industry feast, Guangzhou Fangzhong Chemical Co., Ltd., as a "barrel mixing expert who deeply cultivates China's farmland", made an appearance with its core product "Fangzhong Barrel Mixing Treasure" series and the original "Nine Degrees R&D Concept".
1. Careful layout, the concept of nine degrees has become the "value focus" of the audience
Guangzhou Fangzhong Chemical Co., Ltd. attaches great importance to this exhibition, and Mr. Zhou Guowei, the general manager, personally took the lead, leading the heads of the company's technology, biotesting, marketing, sales and other core departments and business backbones to attack the whole line, showing the company's determination and confidence to base itself in Jiangxi and radiate the whole country. The overall design of the booth is carefully conceived, not just a simple product list, but places the "Fangzhong Jiudu R&D concept" at the center of the visual and narrative. The clear model diagram - the three degrees of weather and time (temperature, humidity, demeanor), the three degrees of location (growth, softness and hardness, pH), and the three degrees of people (crop tolerance, tool matching, policy fit) - systematically revealed to every visitor the powerful R&D logic and core technology source behind the "Fangzhong Barrel Mixed Treasure" series of products.
This concept is the high condensation of years of R&D practice of Fangzhong Chemical, which faces the practical dilemma of China's vast farmland area and complex conditions, points out the impossibility of a "universal" pesticide, and provides "tailored" barrel mixing solutions for specific regions and specific crops through systematic dimensional analysis. This is where Fangzhong Chemical dares to be a "barrel mixing expert", and it is also regarded by the industry as the most important force leading the industry to refinement.
wps9.png
Second, the image is unified, and the brand of "barrel mixing expert" is deeply rooted in the hearts of the people
In the bustling exhibition hall, the image of Fangzhong Chemical's booth is unforgettable. The design elements with the "+" image of "square barrel mixed treasure" as the core run through the main visual of the booth, the uniform uniform of employees, the exquisite promotional leaflets and even the handbags given to the participants in a simple and bright style. This highly consistent brand image output not only strengthens the product cognition of "barrel mixed treasure", but also subtly conveys the "+" value concept of "adding, increasing efficiency and empowering" to the entire industry. Many industry colleagues who did not have an in-depth understanding of Fangzhong Chemical before were attracted by this professional and confident brand image, and took the initiative to come to the booth for consultation, exchange, and exploration of cooperation opportunities.
wps12.png
3. Authoritative certification, media interviews detonate industry resonance
The huge influence of the exhibition has attracted great attention from the authoritative media in the industry. During the meeting, a number of leaders of agrochemical enterprises and well-known media people came to learn about Fangzhong Barrel Mixing, among which the media person Wang Biao and the million-fan Sannong anchor "Yunge Agricultural Vision" team conducted an in-depth interview with General Manager Zhou Guowei, and successively conducted in-depth discussions on how to solve the common problems of low pesticide utilization, unstable drug efficacy and high risk of pesticide harm with barrel mixing additives. In the interview, Mr. Zhou Guowei explained in detail how the "Nine Degrees R&D Model" guides Fangzhong Chemical to achieve breakthroughs in specific application scenarios. He pointed out that the advent of the Fangzhong Barrel Mixed Treasure series of products marks that the use of pesticides has entered a new "3.0 generation": from a single agent of 1.0 and a simple mixing of 2.0, to a system model based on 3.0, precise solutions for specific locations, crops, environment and pests and diseases, and truly targeted.
This change has not only achieved remarkable results in greatly improving drug efficacy and helping farmers reduce costs and increase efficiency, but also the most powerful response and practice of the "zero growth" or even "negative growth" (i.e., "double reduction" policy) advocated by the national agricultural authorities for many years. Through precise pesticide application, Fangzhong Barrel Mixed Treasure reduces the input of ineffective pesticides, promotes the development of agriculture in the direction of green, environmental protection and efficiency from the application level, and represents the real "new quality productivity" at the pesticide application level.
wps14.png
Fourth, grasp the trend and look forward to the new era of "one certificate, one product"
The trend and prevention and control strategies of major crop diseases and pests in the country in 2025, as well as the in-depth interpretation of industry demand and policy orientation in 2026, pointed out the direction for all practitioners. A "dark line" running through the entire exhibition is the industry's common perception of the upcoming era of "one certificate, one product". Under this policy trend, the refinement of pesticide registration and management will force enterprises to shift from pursuing homogeneous large-scale production to focusing on differentiated value creation.
With the "Nine Degrees R&D Concept" and "Fangzhong Barrel Mixed Treasure" series of products, Fangzhong Chemical has been at the forefront of the times. As an additive used in conjunction with the main drug, its products can effectively optimize and improve the performance of the main drug, which is in the depth of "one product" and provides key technical tools and solutions to meet the challenges brought by "one certificate, one product". It is foreseeable that with the deepening of the policy, the Fangzhong Barrel Mixed Treasure series products will surely usher in another wave of huge development brought about by the profound changes in the industry.
Epilogue
The 39th China Plant Protection Fair has come to a successful conclusion, but the trend of "nine-degree research and development" set off by Fangzhong Chemical is still continuing. During this trip to Nanchang, Fangzhong Chemical not only successfully demonstrated its excellent product and technical strength to the industry, but also more clearly conveyed the company's strategic positioning and value proposition as a "barrel mixing expert". Facing the future, Guangzhou Fangzhong Chemical will continue to uphold the original intention of scientific and technological innovation, take the "Nine Degrees R&D Concept" as the compass, and take the "Fangzhong Barrel Mixed Treasure" series of products as the boat, continue to cultivate in China's vast and diverse farmland, and contribute to ensuring national food security and promoting the green and high-quality development of agriculture.